Add initial project files

2026-09-01 13:03:41 +03:00
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+# Web Manager — Public Site (Next.js)
+
+How the public site renders what [Web Manager](./Readme.md) publishes. Source: `apps/web/web-runtime/`, `apps/web/app/`.
+
+## Structure
+
+```txt
+app/[locale]/[[...path]]/page.tsx   localized catch-all
+app/[locale]/preview/page.tsx       token-gated draft rendering, noindex, force-dynamic
+app/api/revalidate/route.ts         secret-guarded tag purge
+app/sitemap.ts, app/robots.ts       generated from the public API
+web-runtime/api/                    HTTP client, render-data resolution, cache tags
+web-runtime/data/                   transport normalization
+web-runtime/blocks/                 block renderers + registry
+web-runtime/layouts/                page layouts and hero
+web-runtime/chrome/                 header and footer
+web-runtime/components/             link, rich text and media primitives
+web-runtime/lib/                    metadata, site URL, sitemap, structured data
+web-runtime/types.ts                normalized public contract
+web-runtime/renderer.tsx            header + layout + footer
+```
+
+Locales come from `site.config.ts` (`en`, `uk`, `de`, default `en`); with more than one locale
+next-intl always prefixes the URL.
+
+Everything degrades rather than fails. An unknown `page_type` falls back to the standard layout; an
+unknown block type renders a dev-only "renderer missing" banner and nothing at all in production;
+the normalizer degrades malformed payloads instead of throwing. Publishing a block type the web app
+does not know yet can therefore never take the site down.
+
+## Hero
+
+Hero impact is an intensity choice, not a block type:
+
+| Impact   | Use for                         | Rendering                                               |
+| -------- | ------------------------------- | ------------------------------------------------------- |
+| `none`   | pages that start with content   | hero omitted                                            |
+| `low`    | legal, utility, index pages     | compact padding, smallest title scale                   |
+| `middle` | default marketing and content   | medium padding, balanced scale                          |
+| `high`   | campaigns, launches, conversion | near-viewport height, largest scale, radial accent wash |
+
+Media beside the hero switches it to a two-column grid at every impact. A page with no hero object
+falls back to a page-type eyebrow plus the title.
+
+## SEO
+
+`generateMetadata` delegates to `pageMetadata` (`web-runtime/lib/page-metadata.ts`), a pure function
+of the resolved render data:
+
+- **title / description** — the SEO fields, falling back to the page title; an empty description is
+  omitted rather than sent blank.
+- **canonical** — the page's own locale-prefixed path.
+- **hreflang** — one alternate per locale in `languageAlternatives`, plus `x-default` pointing at
+  the default locale, or at this page when the default locale has no version. Omitted for a page
+  with no translations.
+- **Open Graph / Twitter** — the hero image becomes the share card with width, height and alt when
+  supplied; `summary_large_image` with an image, `summary` without; `og:type` is `article` for
+  `blog-item`, `website` otherwise.
+
+`app/sitemap.ts` walks the paginated sitemap endpoint (capped at 50 requests — the protocol's
+50,000-URL limit) and hands entries to `buildSitemap`; pages sharing a `groupKey` link to each other
+through `alternates.languages`, and `lastModified` uses `updatedAt` falling back to `publishedAt`.
+`app/robots.ts` allows everything except `/*/preview` and advertises the sitemap.
+`web-runtime/lib/structured-data.tsx` emits `BreadcrumbList` on every page with a trail and
+`Article` on editorial pages — skipped entirely without a publication date rather than shipping
+markup a crawler discards.
+
+**`SITE_URL` must be set.** `metadataBase` comes from `siteUrl()`, and Next resolves every relative
+metadata URL against it. Without it Next falls back to `http://localhost:3000`: the build succeeds
+and pages look fine, but canonicals and share cards point at localhost. A production build without
+it logs an error; a malformed value throws.